Update from Affiliate Summit 2010 in Las Vegas

The affiliate summit conference was huge and we here at PhantomALERT wanted to share a bit of what we learned with you. I remember attending 5 years ago when it was a fledgling initiative with 10 or so booths and was totally amazed to see how it has exploded. It has lost some of it's affiliate focus in that the majority of the booths were from ad networks, agencies or solutions providers. There were a few merchant programs with booths recruiting for publishers but I don't see that as appealing as participating at the "meet market" tables -- in speaking with other merchants they confirmed that this is still well worth the investment (it was sold out in early october and everything completely sold out with 1 month to go).

The keynote speaker was excellent and left me with some great takeaways that continues to reinforce the direction affiliates need to take in online marketing. Brian Clark (Copyblogger.com) used numerous examples to illustrate the point that affiliates need to create for themselves a media asset. Gone are the days of PPC with one-page-click-through websites, sites built with duplicated content and just another shopping comparison site. He stressed the need for affiliates to create sites using their own unique content. That type of site will be immune to google slaps & will continue to grow with organic traffic. To further grow a site he suggested marketing using mashups of tried and true mixed with modern -- he gave a number of examples of songs and music that blended old rock ballads with current hip hop beats that have shot through the charts & video imagery of old movies/stars overlaid into new product ads and so on. To find success it's important to just put something out there, and then iterate and learn from the failures to find those successes.

If you would like to discuss how we can help you implement some of these techniques to make your PhantomALERT campaigns more successful, please send an email to affiliatemanager@phantomalert.com and lets set up a meeting!

Contraversy about PhantomALERT providing Locations of DUI Checkpoints

There is a controversial new tool that is now available to drivers which allows them to receive instant warnings on their cell phone or GPS when a DUI checkpoint is near. This has many law enforcement officials concerned that drunk drivers could use it to escape arrest.

PhantomALERT, which originally began by providing drivers the locations of speed traps and red light cameras, now also offers their users the locations of DUI checkpoints. Is it right or wrong? You decide.

Read the full story from Fox 5 here.

PhantomALERT - Not just for your GPS!

It is a well known fact that PhantomALERT works great with many GPS units, but don't forget to remind your website viewers that it also works on Android smart phones.

Watch this Video about how PhantomALERT works on the Android Smart Phone.

Just as it does on GPS units, PhantomALERT on the smart phone warns you of nearby speed traps, red light cameras, speed cameras, school zones, DUI checkpoints, railroad crossings, dangerous intersections and some other “hazards” you may find while driving your car.

Look for an upcoming announcement about PhantomALERT for the iphone and Blackberry. Coming Soon!

Come join us at Affiliate Summit in Las Vegas - January 17-19 2010

Affiliate Summit West 2010 is taking place January 17-19, 2010 in Las Vegas. If you are going to be there, we would love to meet up with you and discuss your PhantomALERT campaigns.

If you have a bit of time to chat, lets get together and discuss any questions or concerns you may have about the PhantomALERT program. Just send an email to affiliatemanager@phantomalert.com and we can set up a time to meet.

See you there!

Treat yourself to PhantomALERT and get half the money back in commission!

You've worked hard promoting our products this year. Isn't it time you treated yourself for the holidays? We think so! We're offering all our CJ publishers 50% off PhantomALERT software.

So, go ahead and buy it for yourself or give them to friends and family as stocking stuffers and gifts. They are perfect for anyone who drives!

- Simply use your own link to buy the annual or lifetime subscription of PhantomALERT.

- Send us an email at affiliatemanager@phantomalert.com and let us know.

- Get 50% commission back on your purchase!


Happy Holidays from The PhantomALERT Team